Our colleagues over at StockPhotoTalk make a humorous jab at Getty/JupiterImages where they link to Oprah Winfrey’s Layoff Survival Guide where there is an image of a laid-off worker, with the photo credit attributed to Jupiter Images.Oh, the irony!
Back in October, I wrote – The Road To Hell Is Paved With Good Intentions: Getty Images Buys JupiterImages – ” Make no mistake here, this is a consolidation of the deep-and-cheap portals…I see these two companies that have devastated the industry rate structures under the “let’s sell 100 for $1 instead of $1 for $200”, are two silly little delusional peas in a pod. All their private owners are trying to do is further solidify the market. Boo Hoo.“
StockPhotoTalk quoted a Getty representative as saying “It is our intention is to bring together the best of each company’s assets and people to better serve our customers. As with any acquisition, there will be areas of work duplication and overlap between the two organizations being brought together, creating redundancies. As a result, some Jupiterimages employees in the US will be leaving within the next 60 days.“
So, let me get this straight:
(Continued after the Jump)
Images there used to sell for several hundred dollars per license. Then there were people brought on with new business models and grand ideas of selling them for a fraction of that. These people sold photographers’ images for that fraction of the former sales figures. These people processed incoming images knowing that all the new images were going to be sold at the lower rates. These people talked to photographers and told them they couldn’t get any more for their images than a dollar or two. These people signed contracts with photographers and then tried to call a do-over on them citing a typo ( Getty Uses A Nefarious Tactic To Raise Rates and Getty Bullies Photographers After Buying Agency), these people forced, by their own collective actions of acceptance and so on, a downward spiral in stock licensing rates, and now that 400 people are losing their jobs we are supposed to feel sorry for them? What about the countless photographers who can no longer earn a living at stock thanks to these people – where are the people feeling sorry for them? “I was just doing my job” is the reponse of the Getty/Jupiter people who would defend their devastation of this industry. No, sorry, that’s just not going to cut it. When you are doing your job and you know what you’re doing is harming the industry and harming people who’s creative talents built the industry, “I was just doing my job” is not a defensible position.
I don’t feel one iota of sadness for the collective lot of them. As this mainstream video news report shows, the subject in the interview – one former employee – recounts her picnics and halloween parties with co-workers, and her snapshots of her co-workers are shown. “The wonderful camaraderie – that is what I will miss more than anything” she says. She can move on to some other business in Peoria, and “just do her job”, but the growing lot of former employees at Getty/Jupiter (and make no mistake about it – that pool of people will become a lake, then a sea, then an ocean, as automation increases) can file their way to the unemployment line. Buh-Bye.
What’s next? You can bet that as the now private Getty gets chopped up into little pieces, a company like Google will snap up the whole thing for what amounts to pocket change (relative to Google’s billions in cash they have just sitting around) and make those images available for a penny or so, or heck, for all of Getty’s wholey-owned content, the images will be free for screen resolution, and Google will make money running ads next to the photos, or licensing for a few dollars each higher resolution images, and Google will be smart enough to automatically embed tracking information to ensure you’re not using the photo beyond when the license stipulates, or more than you’re supposed to. Think I’m kidding? Right now, go to Google and type in “Grand Canyon” in the Google Images tab (or click here) and ABOVE the images, are three sponsored links. So too San Francisco, and countless other IMAGE searches!
Nope, not a tear shed here for the people who sat back, collected a paycheck, and convinced photographers that didn’t know any better that the Getty/Jupiter pricing model was the best they could hope for. Thanks for screwing things up for the rest of us.
(Update: See screen grab below in response to comments about not seeing the ads in Google’s Image Search results)

Please post your comments by clicking the link below. If you’ve got questions, please pose them in our Photo Business Forum Flickr Group Discussion Threads.
Originally published on Photo Business News & Forum on March 5, 2009. Comments are closed; this post is part of the archive.
Having said that, it’s a shame that there is an entire department of photography that has been decimated. I watched on the sidelines, was tempted with jumping on the bandwagon then realised $10 a month wouldn’t pay the mortgage.
Thank God wedding and portrait photography isn’t populated by people willing to sell for peanuts…..oh wait đ
I was surprised to see that no one had yet posted comments criticizing you for being unduly harsh and overly judgmental. For all of those who will undoubtedly chime in with such comments, please don’t bother. Your unwillingness to face the harsh realities of this industry (and our current global economy) will do nothing to fix it. Business is about survival of the fittest period.
“I was surprised to see that no one had yet posted comments criticizing you for being unduly harsh and overly judgmental. “
Because there are fewer people that continue to read John’s blog.
As expected most of John’s readers come from the U.S – 48.3%
His second highest readership comes from …..Nepal . Yep, Nepal – 15.7%
http://www.alexa.com/data/details/traffic_details/photobusinessforum.blogspot.com/2009/03/boo-hoo-and-buh-bye.html
Once in a great while John writes an interesting post. Other times… not so much.
I think most agree that Getty is a f_cked-up company. We get it.
We know that Getty makes some incredibly bad choices. We get it.
We know that Getty has effected the industry in a negative way. We get it.
I read blogs to inform me about the gazillion things I don’t know.
Grinding on Getty is like picking on a retarded child, it’s easy to do, but it makes you look like a schmuck.
The news in this post was not that Getty screwed-up again. The news was that John told you this was going to happen and he wants to do a little chest pounding. That may make John feel better, but it makes me want to read him less.
Steve, you know a blog/forum is on the downside of the readership curve when readers, like you and me, spend time discussing each others comments rather than discussing the actual post.
I’ll continue to keep John on my read list because he occasionally offers some gems when he’s not on a rant. But those gems are getting farther and farther apart.
Oddly enough, I still shoot stock, but only for my established clients. That is, I have learned what my clients need but neglected to plan for. To me it’s stock, but to them it’s assignment. This strikes me as the way that stock photography must have got its start in the early days, not the way it has devolved now.
“John, you’re negative.” blah, blah blah.
Okay Mr. Positive how’s your numbers this year? Your stock sales doing better now than ever……right?
Listen just because you have a working keyboard doesn’t mean those who read this care about anything you spew, except of course if you are a working photographer and have information we can use to make our businesses stronger. John in the meantime has put up invaluable advise; free for us to use to help our businesses.
What have you done?
Well, you got anything for us?
Gregg spewed…
“Because there are fewer people that continue to read John’s blog.”
“Once in a great while John writes an interesting post. Other times… not so much.
I think most agree that Getty is a f_cked-up company. We get it.
We know that Getty makes some incredibly bad choices. We get it.
We know that Getty has effected the industry in a negative way. We get it.I read blogs to inform me about the gazillion things I don’t know.
Grinding on Getty is like picking on a retarded child, it’s easy to do, but it makes you look like a schmuck.”
WOW, that some pretty highbrow preaching there pal.
To be quite frank Mr. Gregg; I don’t really care about your opinion.
I could give two shits that you even claim to read a blog for working photographers because of the occasional gem that might be gifted to you.
Just remember this you dick; it’s because of those gems of information that John has given to you for free, your business has gotten stronger.
So to the two of you………if you have something to share bring it to this party; if not…….well, I’m sure you can figure out what I’d like you to do with your keyboards.
“… picking on a retarded child, it’s easy to do, but it makes you look like a schmuck.”
I’ll take my own advice and leave you alone. You make it too easy.
Obviously some strongly disagree with John’s opinions or at least the manner in which he chooses to express them. So be it. I suppose that anyone who feels John’s blog is lacking the insightful, technical information they seek is more than free to start their own blog and pass along their own business insight.
As for Getty, good riddance. Hopefully we’re seeing a much needed cleansing of our industry.
I don’t buy it. The photographers who jumped on RF when it became available were for the most part experienced, successful full-time stock photographers. They saw the opportunity for a quick buck and they took it.
But I also believe this line of thinking is flawed. In a free, capitalist society, if there is a quick buck to be made, someone will make it. The deterioration of the old rights-managed licensing model was inevitable once technology progressed (first compact disks, then the internet, then digital cameras).
In fact, given the current state of the stock photography market, I think Getty has done a good job of holding prices steady and maximizing revenue.
I tagged that post with the label “rant”, on purpose, but within it was the prediction about where Getty’s assets might end up. Feel free to refer to Alexa for skewed data. My readership in the over two years I have been writing has increased. You need look only as far as the Feedburner statistic – hovering between 1600 and 1700 RSS readers (which continues to grow each month), on top of the 60,000+ pageviews in the last 30 days. Nepal doesn’t even make the top 10. In the last year, the readership has been US/Canada/UK/Austraila/Germany/Netherlands/France/Italy/Spain/Finland, in that order, with the US at 67%, Canada at 7%, UK at 6%, and then they get much smaller. This data comes from Google Analytics, so it’s much more trustworthy than Alexa. Oh, and it’s been over 1.5million page views, and continues to grow, so nothing is on the downward spiral here.
You are free to read, or not, but continuing to suggest my blog is headed downward is misinformed, at best.
— John
Damn. Last time I ever read your blog.
As a side note Ads that are showing up on your Google example only seem to do so if you have safe filtering activated.
If you want to point fingers at those steering the ship, fair enough. The way that the stock industry has shifted is certainly hurting many, from the companies to the photographers. For the time being it may appear that only the customers win for now, but how long will it be until everything is just user generated content and top-notch quality is discarded?